The best way to shop!
Thousands of curated pieces from brands you love, all under one roof, all at 60-80% off. Bring your best friend and a big bag
The Bottling Plant
614 N Railroad Ave, Opelika, AL 36801
Hours to Shop
VIP Night: Wednesday, September 9, 2026 | 6:00-8:00 PM
Public Sale: Thursday, September 10, 2026 | 10:00 AM-6:00 PM
Public Sale: Friday, September 11, 2026 | 10:00 AM-6:00 PM
Public Sale: Saturday, September 12, 2026 | 10:00 AM-8:00 PM
Half-Off Sunday: September 13, 2026 | 12:00 PM-4:00 PM
Every event is a little different but here's just a taste of what past shoppers have found on the racks.
Anthropologie · Free People · Lululemon · Madewell · J.Crew · Nike · Adidas · Athleta · Vuori · Coach · Kate Spade · Tory Burch · Zara · Banana Republic
Anthropologie · Free People · Lululemon · Madewell · J.Crew · Nike · Adidas · Athleta · Vuori · Coach · Kate Spade · Tory Burch · Zara · Banana Republic
What to Expect
Walking into Rebrand feels like walking into your favorite boutique, except everything is 60-80% off.
Every item is curated & in great condition. Racks are organized by size and category so you can find everything you're looking for! Payment is by card (no cash). Sizes range from XS to 4XL. You'll find women's and men's clothing, shoes, bags, accessories, activewear, and more.
The vibe? Organized, fun, and social. Bring your friends, grab a coffee, and take your time!
Please do not remove items from hangers. We do not allow try-ons at Rebrand. Know your sizes before you come, check items carefully on the rack, and ask a team member if you have a question. This keeps our racks clean and the sale moving for everyone.
New!
Bring a tote bag. Your arms will fill up fast. A large tote keeps your hands free to keep shopping.
Know your sizes. Check your measurements before you come so you can shop quickly and confidently.
Come early. The best selection is always at the start of each sale day. VIP night has the best of the entire event.
Bring a friend. Everything is better with a second opinion.
VIP Night is the Rebrand experience at its best. Before the doors open to the public, VIP pass holders get exclusive access to the entire sale. Every brand. Every size. Every one-of-a-kind piece. All yours first. VIP ticket holders get exclusive early access to the entire sale. First pick of every brand, every size, and every one-of-a-kind piece before the doors open to the public. Smaller crowds, a relaxed shopping experience, and the best selection of the entire event — guaranteed.
Wednesday, September 9, 2026 | 6:00-8:00 PM | The Bottling Plant, Opelika, AL
FAQ
When is the next event?
September 9-13, 2026 at The Bottling Plant in Opelika, AL. VIP Night is Wednesday September 9. Public sale runs Thursday through Saturday. Half-Off Sunday closes the event.
What is VIP Night?
VIP Night is an exclusive shopping event the evening before the public sale opens. VIP pass holders get first pick of every item, smaller crowds, and the best selection of the entire event.
Where is the sale?
The Bottling Plant, 614 N Railroad Ave, Opelika, AL 36801. Parking is available on site and in the surrounding area.
Do I need a ticket to shop?
No. Public sale days (Thursday-Sunday) are free to attend. VIP passes are available for early access on Wednesday night..
When do VIP tickets go live?
VIP tickets launch August 5, 2026. Get on the email list to be notified the moment they're available.
What brands will be there?
Every event is unique. Past events have featured Anthropologie, Free People, Lululemon, Madewell, J.Crew, Nike, Adidas, Athleta, Vuori, Coach, Kate Spade, Tory Burch, and many more.
What sizes will be available?
XS to 4XL for both women's and men's clothing. Selection varies by event based on seller participation.
Can I try items on?
No. We do not allow try-ons at Rebrand. Please leave all items on their hangers. Check sizing on the rack and inspect items carefully before purchasing. Our team can help if you have questions.
What payment methods do you accept?
We accept credit and debit cards. We do not accept cash.
Are returns allowed?
All sales are final. Because items are consigned by individual sellers, we cannot accept returns or exchanges. Please inspect items carefully before purchasing.
Is the sale stroller-friendly?
The venue is spacious and accessible, but large strollers can be tricky in busy aisles. Compact strollers or baby carriers work best on high-traffic days.
What happens on Half-Off Day?
On Half-Off Sunday (September 13, 12-4 PM), every item marked as half-off-eligible is 50% off the tagged price. This is the day for the deepest deals.
Get early access to VIP pricing, event announcements, and inventory sneak peeks. We only email about events.